ICE at Super Bowl 54

It is Super Sunday, a day that many have waited months for!  While many people are asking important questions like whether the San Francisco 49ers will beat the Kansas City Chjefs,  ICE is touting its role in protecting public safety, combating counterfeit Super Bowl products and human trafficking, and more.  

ICE HSI is committed to ensuring that one of America’s favorite past times is not compromised or interrupted by any threats to our public safety and national security #SBLII #SB52 #ICEatSB52 https://t.co/BOe2awcEHq pic.twitter.com/nMbXp54qi9

— ICE (@ICEgov) February 1, 2018

Jorge Rivas for Spinter (“Inside ICE’s Annual Super Bowl Propaganda Blitz”) offers a critical assessment of the ICE marketing effort:

“It’s all part of an annual promotional blitz which takes advantage of the huge Super Bowl audience to brand the agency as a group of patriots protecting fans from everything from terrorists to fake NFL jerseys. There’s everything from Twitter and Facebook posts to multiple videos on YouTube.”

KJ

Update (Feb. 3):  President Trump also made an appearance at Super Bowl 54, in two television spots.

Democratic presidential candidate Michael Bloomberg also ran a television spot during the Super Bowl.

KJ